I am going through this as well. I find my breaking point is about between SP and HQ anything less than SP and it will be horribly downgraded. I find that I just make an extra DVD, ask my users to pay a little more for it. Or ask if there is anything we can cut out. The cost investment in upgrading to Blu-Ray is steep and you have to have the right equipment to do it well. If your only option is DVDs, then make a few extra. My users want high quality and aren't hip to Blu-Ray yet. It is just a few extra steps for DVD Backgrounds, Jackets, Light Scribe labels, whatever it is you do.